Personal branding is essential for a freelancer. If you want to succeed, these freelancer personal branding tips can help. Last month, I moderated a panel devoted to freelancer personal branding. The venue was the FinCon Expo, where I’ve presented before. The panel was aimed more at what editors are looking for in freelancers, and I …
One of the questions I’m asked most often is whether it makes more sense to self-publish than to work with a “real” publisher. As with so many things in freelancing and in life, the answer depends on what you are trying to accomplish. When you self-publish, you have more control over the content and the …
[Video] Should I Self-Publish or Work with a Publisher? Read More »
A couple of years ago, a client of mine asked if I could stop writing about competitors of theirs. They didn’t want me to mention them in lists (even if another client asked me to), and they were hoping that I wouldn’t take jobs with clients that partnered with the competitor. In the end, I …
As you develop as a writer, you might also want to think about where you fit into your online community. When I first started as an online freelance writer, one of the main benefits was the isolation. I didn’t need to see or talk to people. That separation in my day-to-day routine is still essential …
Sponsored posts offer a way for professional bloggers to make a little extra money. But you need to be prepared to disclose your relationships. Professional bloggers have enjoyed an increase in influence in recent years. Major brands — and even not-so-major brands — are anxious to reach new audiences with the help of bloggers. If …
Professional Bloggers: Endorsements, Sponsored Posts and the FTC Read More »
One of the easiest ways to raise freelance rates is to raise them on new clients. At some point, though, you will need to raise freelance rates on current clients. After a while, as you become better at what you do, and as you land more gigs, you need to figure out how to boost …
[Video] How to Raise Freelance Rates on Current Clients Read More »
